{"id":15443,"date":"2022-08-09T18:09:41","date_gmt":"2022-08-09T18:09:41","guid":{"rendered":"https:\/\/www.speedpro.com\/east-bay\/?p=15443"},"modified":"2022-08-09T18:09:41","modified_gmt":"2022-08-09T18:09:41","slug":"key-branding-trends","status":"publish","type":"post","link":"https:\/\/speedpro-test.freshy.dev\/east-bay\/key-branding-trends\/","title":{"rendered":"KEY BRANDING TRENDS"},"content":{"rendered":"

BRANDING TRENDS<\/h1>\n

Summer is a time for renewal and growth. How are you planning to grow your business in 2022? Here are three hot branding trends to consider:<\/p>\n

EXPERIENTIAL\u00a0MARKETING<\/h2>\n

More than ever, consumers desire unique, memorable experiences. Even museums are jumping in. The old way was to go and look at a Van Gogh painting. Now, with dynamic video walls and floors, you can be\u00a0in<\/em> the painting. Emotion drives consumer choice \u2013 evoke it with creative visuals that open a rabbit hole to the imagination.<\/p>\n

\"\"<\/p>\n

MAXIMIZING BRAND REAL ESTATE<\/strong><\/h2>\n

Got milky-white walls? Transform them into promotional surfaces. A\u00a0fleet of company cars<\/a>? Wrap them with head-turning imagery. Your \u201cbrand real estate\u201d is any surface you own, horizontal, vertical, or otherwise. It\u2019s all a canvas for creativity, from logos to pop art to inspirational messaging. With no major construction costs, it\u2019s also affordable to periodically change it up.<\/p>\n

\"\"<\/p>\n

REBRANDING<\/h2>\n

We saw a wave of rebrands during the pandemic when many companies merged, were acquired, or pivoted to a new business model. Rebranding doesn\u2019t need to be extensive. Sometimes it can just be a refresh \u2013 a new logo or modern color scheme. And there\u2019s no better medium than large-format imagery to announce, \u201cHey! Check out the new us!\u201d<\/p>\n

\"\"<\/p>\n

GRAPHICOLOGY 101<\/h3>\n

Dimensional Lettering<\/strong>\u00a0n.<\/em> Letters are constructed from a solid material that creates depth of field for the viewer. Can be made from a breadth of materials with varying textures and durability, including acrylic, aluminum, bronze, copper, foam, plastic, and steel. Often front- or back-lit,
\nan eye-catching way to push your brand to a new dimension.<\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

BRANDING TRENDS Summer is a time for renewal and growth. How are you planning to grow your business in 2022? Here are three hot branding trends to consider: EXPERIENTIAL\u00a0MARKETING More than ever, consumers desire unique, memorable experiences. Even museums are jumping in. The old way was to go and look at a Van Gogh painting. […]<\/p>\n","protected":false},"author":216,"featured_media":15444,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[28,9,35],"tags":[],"class_list":["post-15443","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-signs","category-wall-murals","category-window-graphics"],"acf":[],"yoast_head":"\nKEY BRANDING TRENDS - SpeedPro East Bay<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/speedpro-test.freshy.dev\/east-bay\/key-branding-trends\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"KEY BRANDING TRENDS\" \/>\n<meta property=\"og:description\" content=\"BRANDING TRENDS Summer is a time for renewal and growth. 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