{"id":1361,"date":"2016-11-18T15:16:52","date_gmt":"2016-11-18T15:16:52","guid":{"rendered":"https:\/\/www.speedpro.com\/east-bay\/?p=1361"},"modified":"2019-08-06T17:38:19","modified_gmt":"2019-08-06T17:38:19","slug":"how-to-get-the-most-effective-holiday-signage","status":"publish","type":"post","link":"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/","title":{"rendered":"How to Get the Most Effective Holiday Signage"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>The holidays are a stressful and crazy time for the retail industry. \u00a0However, with the increase in online shopping, you may see a little bit of a slowdown but if you&#8217;re a small business that&#8217;s the last thing you want. \u00a0Marketing and signage displays are an absolute necessity during this time but how can you stand out effectively? \u00a0Here are a few tips.<\/p>\n<p><!--more--><\/p>\n<p><span style=\"color: #ff0000\"><strong>Start with the front<\/strong><\/span><\/p>\n<p>Windows are probably one of the most important places to begin. \u00a0They&#8217;re the first thing that people see when they walk past your business, but if they&#8217;re done right they&#8217;ll walk in instead. \u00a0Window decals are a cost-effective way to do so and they&#8217;re great for temporary placement that can be removed after the holiday season. \u00a0They should convey your message clearly and creatively so people walking past in a hurry will be captivated.<\/p>\n<p><span style=\"color: #ff0000\"><strong>Display stores hours<\/strong><\/span><\/p>\n<p>If your store\u00a0hours change over the course of the holidays, then you should display these updated hours. \u00a0Whether you&#8217;re open on holidays or closed with extended hours other days, you want your customers to know that you care enough about your business and customers to give them a heads up on early openings and late closings or vice versa.<\/p>\n<p><span style=\"color: #ff0000\"><strong>Promote sales!<\/strong><\/span><\/p>\n<p>This shouldn&#8217;t even be a doubt in your mind to promote your sales. \u00a0Every store is going to have their own set of promotions so you have to decide what is best for your budget. \u00a0Once you decide that, there are several ways that you can go about advertising them. \u00a0You can print a banner for your storefront or add decals to your window. \u00a0You could also use a sidewalk sign to direct walking traffic to your store.<\/p>\n<p><span style=\"color: #ff0000\"><strong>Directional signs<\/strong><\/span><\/p>\n<p>Once you have customers inside of your store, the signage is still very important. \u00a0Directional signs throughout will help people navigate through to find the best sales and create a hassle-free shopping experience. \u00a0Whether it&#8217;s floor graphics or displays that point people in the right direction, they will both be effective.<\/p>\n<p><span style=\"color: #ff0000\"><strong>Bagging stuffers and gift wrapping<\/strong><\/span><\/p>\n<p>Finally, a small coupon\/postcard of some sort is a great addition to slip in customers&#8217; bags at checkout. \u00a0It not only makes them feel like they&#8217;ve gotten an even better deal but it gives them an incentive to come back well after the holidays. \u00a0Even better is to add gift wrapping to their purchases. \u00a0We can print your logo onto custom wrapping paper and you can now have the option of wrapping their purchases.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-3065\" src=\"https:\/\/www.speedpro.com\/east-bay\/wp-content\/uploads\/sites\/2\/2016\/11\/Holiday-Banner-1-300x81.jpg\" alt=\"\" width=\"300\" height=\"81\" srcset=\"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2016\/11\/Holiday-Banner-1-300x81.jpg 300w, https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2016\/11\/Holiday-Banner-1-768x208.jpg 768w, https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2016\/11\/Holiday-Banner-1-1024x277.jpg 1024w, https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2016\/11\/Holiday-Banner-1.jpg 1632w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; The holidays are a stressful and crazy time for the retail industry. \u00a0However, with the increase in online shopping, you may see a little bit of a slowdown but if you&#8217;re a small business that&#8217;s the last thing you want. \u00a0Marketing and signage displays are an absolute necessity during this time but how can [&hellip;]<\/p>\n","protected":false},"author":136,"featured_media":451,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[55,28],"tags":[57,31,33,29,12,36],"class_list":["post-1361","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-holiday","category-signs","tag-holiday","tag-outdoor-signs","tag-print-shop","tag-signs","tag-wall-murals","tag-window-graphics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.6 (Yoast SEO v24.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Get the Most Effective Holiday Signage | SpeedPro East Bay<\/title>\n<meta name=\"description\" content=\"For the retail industry, the holiday season can be stressful to grab consumer attention. Click here to learn how you can get the most effective holiday signage!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Get the Most Effective Holiday Signage\" \/>\n<meta property=\"og:description\" content=\"For the retail industry, the holiday season can be stressful to grab consumer attention. Click here to learn how you can get the most effective holiday signage!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/\" \/>\n<meta property=\"og:site_name\" content=\"SpeedPro East Bay\" \/>\n<meta property=\"article:published_time\" content=\"2016-11-18T15:16:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-08-06T17:38:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/themes\/speedpro\/assets\/img\/speed-pro-logo_share.png\" \/><meta property=\"og:image\" content=\"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/04\/point-of-purchase-displays-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"SpeedPro East Bay\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"SpeedPro East Bay\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/\",\"url\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/\",\"name\":\"How to Get the Most Effective Holiday Signage | SpeedPro East Bay\",\"isPartOf\":{\"@id\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/04\/point-of-purchase-displays-3.jpg\",\"datePublished\":\"2016-11-18T15:16:52+00:00\",\"dateModified\":\"2019-08-06T17:38:19+00:00\",\"author\":{\"@id\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/#\/schema\/person\/8d7e4c38388df23ae946944a8fa8ff3f\"},\"description\":\"For the retail industry, the holiday season can be stressful to grab consumer attention. Click here to learn how you can get the most effective holiday signage!\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/#primaryimage\",\"url\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/04\/point-of-purchase-displays-3.jpg\",\"contentUrl\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/04\/point-of-purchase-displays-3.jpg\",\"width\":1000,\"height\":750,\"caption\":\"The Balm Cosmetics holiday window graphics\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/#website\",\"url\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/\",\"name\":\"SpeedPro East Bay\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/#\/schema\/person\/8d7e4c38388df23ae946944a8fa8ff3f\",\"name\":\"SpeedPro East Bay\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/40731456654aa303153d4558815dc75059e4f4f42d7188b8a33bba378e80a5a0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/40731456654aa303153d4558815dc75059e4f4f42d7188b8a33bba378e80a5a0?s=96&d=mm&r=g\",\"caption\":\"SpeedPro East Bay\"},\"url\":\"https:\/\/speedpro-test.freshy.dev\/east-bay\/author\/speedpro-east-bay\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Get the Most Effective Holiday Signage | SpeedPro East Bay","description":"For the retail industry, the holiday season can be stressful to grab consumer attention. Click here to learn how you can get the most effective holiday signage!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/","og_locale":"en_US","og_type":"article","og_title":"How to Get the Most Effective Holiday Signage","og_description":"For the retail industry, the holiday season can be stressful to grab consumer attention. Click here to learn how you can get the most effective holiday signage!","og_url":"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/","og_site_name":"SpeedPro East Bay","article_published_time":"2016-11-18T15:16:52+00:00","article_modified_time":"2019-08-06T17:38:19+00:00","og_image":[{"url":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/themes\/speedpro\/assets\/img\/speed-pro-logo_share.png","type":"","width":"","height":""},{"width":1000,"height":750,"url":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/04\/point-of-purchase-displays-3.jpg","type":"image\/jpeg"}],"author":"SpeedPro East Bay","twitter_card":"summary_large_image","twitter_misc":{"Written by":"SpeedPro East Bay","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/","url":"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/","name":"How to Get the Most Effective Holiday Signage | SpeedPro East Bay","isPartOf":{"@id":"https:\/\/speedpro-test.freshy.dev\/east-bay\/#website"},"primaryImageOfPage":{"@id":"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/#primaryimage"},"image":{"@id":"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/#primaryimage"},"thumbnailUrl":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/04\/point-of-purchase-displays-3.jpg","datePublished":"2016-11-18T15:16:52+00:00","dateModified":"2019-08-06T17:38:19+00:00","author":{"@id":"https:\/\/speedpro-test.freshy.dev\/east-bay\/#\/schema\/person\/8d7e4c38388df23ae946944a8fa8ff3f"},"description":"For the retail industry, the holiday season can be stressful to grab consumer attention. Click here to learn how you can get the most effective holiday signage!","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/speedpro-test.freshy.dev\/east-bay\/how-to-get-the-most-effective-holiday-signage\/#primaryimage","url":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/04\/point-of-purchase-displays-3.jpg","contentUrl":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-content\/uploads\/sites\/2\/2018\/04\/point-of-purchase-displays-3.jpg","width":1000,"height":750,"caption":"The Balm Cosmetics holiday window graphics"},{"@type":"WebSite","@id":"https:\/\/speedpro-test.freshy.dev\/east-bay\/#website","url":"https:\/\/speedpro-test.freshy.dev\/east-bay\/","name":"SpeedPro East Bay","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/speedpro-test.freshy.dev\/east-bay\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/speedpro-test.freshy.dev\/east-bay\/#\/schema\/person\/8d7e4c38388df23ae946944a8fa8ff3f","name":"SpeedPro East Bay","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/speedpro-test.freshy.dev\/east-bay\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/40731456654aa303153d4558815dc75059e4f4f42d7188b8a33bba378e80a5a0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/40731456654aa303153d4558815dc75059e4f4f42d7188b8a33bba378e80a5a0?s=96&d=mm&r=g","caption":"SpeedPro East Bay"},"url":"https:\/\/speedpro-test.freshy.dev\/east-bay\/author\/speedpro-east-bay\/"}]}},"_links":{"self":[{"href":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-json\/wp\/v2\/posts\/1361","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-json\/wp\/v2\/users\/136"}],"replies":[{"embeddable":true,"href":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-json\/wp\/v2\/comments?post=1361"}],"version-history":[{"count":0,"href":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-json\/wp\/v2\/posts\/1361\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-json\/wp\/v2\/media\/451"}],"wp:attachment":[{"href":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-json\/wp\/v2\/media?parent=1361"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-json\/wp\/v2\/categories?post=1361"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/speedpro-test.freshy.dev\/east-bay\/wp-json\/wp\/v2\/tags?post=1361"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}